B2B

Introduction to B2B

• What is B2B and context in VTEX
• What are the evolutions we can expect from the B2B market as it matures digitally?

Understanding the B2B Landscape

• What are the opportunities to grow revenue using B2B nowadays?
• Different dynamics in B2B and how the different business models make room for innovation
• What can we learn from what Amazon Business is doing?
• What are the main challenges for B2B today?
• How does B2B transactions differ from B2C transactions on digital?
• What are the customer expectations when buying from a B2B and a B2C business?
• The importance of data in B2B business
• Regulatory considerations in B2B transactions
• Commercial rules: price, freight and payment
• B2B Use Cases Examples
• B2B Challenges

B2B Suite Apps

• Introduction to the B2B Suite
• Installing B2B Suite
• Introduction to GraphQL and its relation to the B2B apps
• B2B Organizations | Part 1
• B2B Organizations | Part 2
• Storefront Permission apps
• B2B Quotes & Carts
• B2B Checkout Settings
• B2B Orders History
• Data Storage: MasterData

Important Features for B2B

• Quick Order
• Customer Credit
• Price Tables
• Taxes

B2B Projects

• Possible scenarios in digital B2B and architectures overview
• Challenges and best practices on implementing B2B
• Main blockers in the implementation process
• ERP Integration
• Project case: Interfood
• Project case and architecture: 2
• Project case and architecture: 3
• B2B business cases (three)

Sales Strategy

• How to pitch VTEX's B2B platform and what are our strengths and weaknesses
• Demoing B2B
• Common objections and how to respond to them